Provides a Very Hands On Experience & Road Map

The Power of Magnetic Leadership: It’s Time to Get R.E.A.L.
April, 2013
“The author breaks down the leadership principles into four readily understood and integrated parts. The ideas are presented as that of R.E.A.L. The various chapters cover each of the concepts, and each chapter contains exercises for a very hands on experience with the book doubling as a workbook for leadership training. There are also self testing and insightful questions to ensure that the leader understands the principles and practices completely. I highly recommend the results oriented and very practical book The Power of Magnetic Leadership: It's Time to Get R.E.A.L. by Dianne Durkin, to any leaders at all levels in any organization who are seeking a clear and effective blueprint for achieving both personal and organizational leadership excellence. This book goes to the heart of the leadership crisis facing many companies today, and provides a road map to a viable leadership cultural solution.”

You Will Look At Yourself as a Leader

The Power of Magnetic Leadership: It’s Time to Get R.E.A.L.
April, 2013
“This book shows you how to transform your organization, energize your employees, and boost your bottom line with the Power of Magnetic Leadership. Author Dianne Durkin uses the R.E.A.L. acronym as guideposts, revealing the meaning throughout this book. You will look at yourself as a leader and ask some hard questions along the way. Each answer brings you closer to being a Magnetic Leader who inspires others in your organization.”

Must Read for Anyone in Leadership

The Power of Magnetic Leadership: It’s Time to Get R.E.A.L.
January, 2013
“THE POWER OF MAGNETIC LEADERSHIP: IT’S TIME TO GET R.E.A.L. by Dianne Durkin with Carey Earle is an interesting and rewarding Business/Investment book. It is well written with inspiration, motivation, for leadership reference, with guides, and educational tools. To empower those you lead, with strategies, and knowledge pick up this book you will not regret reading this title. A must read for anyone in leadership, businessmen/business women or anyone who wishes to energize your staff. Received for an honest review from the author. RATING: 5”

Core Ideals Every Company Can Embrace

The Loyalty Factor: Building Employee, Customer and Brand Loyalty
January, 2013
 “If you have wanted to build a better company and leave a better legacy, this book is a great place to start. Not only does Dianne Durkin present a compelling case for creating a new kind of loyalty inside a company, she gives step by step directions for achieving it. The five essential steps to productivity and profitability are clear, concise and well documented. This inspiring book will help you bring out the best in your company.”

James Malinchak

The Power of Magnetic Leadership: It’s Time to Get R.E.A.L.
March, 2012

“If you’re ready to be a magnetic leader and empower those you lead, then read and absorb the strategies in this brilliant book by Dianne!”

~James Malinchak Featured on ABC’s Hit TV Show, “Secret Millionaire” Co-Author, “Chicken Soup for the College Soul” Founder, www.BigMoneySpeaker.com

ONLY Leadership Guide Any Manager Needs!

The Power of Magnetic Leadership: It’s Time to Get R.E.A.L.
March, 2011

“The Power of Magnetic Leadership is the only leadership reference guide any manager needs. It gives hands-on exercises and checklists to demonstrate leadership that gets results. This book gives all the tools you need to succeed as a manager and leader in today's global, dynamic economy.”

Comprehensive Examination of the Theory with Practical Tools

The Power of Magnetic Leadership: It’s Time to Get R.E.A.L.
April, 2013
“While some people may be more natural leaders than others, some of the best leaders I have worked with are men and women who went beyond cultivating their own leadership skills and instead created a culture of leadership in their organizations", write president and founder of Loyalty Factor, Dianne Durkin, in her very concise and hands on book The Power of Magnetic Leadership: It's Time to Get R.E.A.L.. The author describes how the concept of magnetic leadership will transform an organizational culture, engage and excite employees, and enhance company performance. For me, the power of the book is how Dianne Durkin combines a comprehensive examination of the theory and role of leadership, with the practical tools and skills needed to develop both personal and organizational leadership capabilities. The book examines the fresh ground of transforming a company culture into one of organizational leadership. Along with presenting this overarching concept as a viable alternative to traditional leadership models, the book includes the practices that create the conditions to develop that vast leadership culture.”

Distills Wisdom and Experience into a Resource to Encourage the Best Results

The Power of Magnetic Leadership: It’s Time to Get R.E.A.L.
March, 2013
“The Power of Magnetic Leadership: It's Time to Get R.E.A.L. distills the wisdom and experience of multiple company leaders into a resource filled with tips, tricks, techniques, and strategies to encourage the best possible results from one's organization. The acronym in the subtitle refers to (R)ecruiting and retention efforts; (E)mployee engagement, empowerment, enrichment, and environment; (A) appreciating, rewarding, and recognizing employees; and a culture of (L)eadership that needs careful cultivation. Chapters cover how to identify one's own leadership style and strengths, how to discern which aspects of the workplace are top priority to improve, how to visualize a plan for the future, and much more. "When we become involved in the interview process, it is easy to forget we are not the only one doing the evaluation. We have to remember the candidates are also evaluating us and our company. They have their own criteria that they want met... What is important, special, right, wrong, good, bad, desirable, or undesirable for that person? You can learn this by asking candidates, 'What questions do you have for me?' Their first question provides you with an indication of what is of prime importance to them." Also highly recommended, especially for anyone in a business leadership or human resources position, is author Dianne Durkin's previous guide, "The Loyalty Factor" ($19.00, 9781453762691).”

With Books Like These Leaders Have the Strength and Skill for the Future

The Power of Magnetic Leadership: It’s Time to Get R.E.A.L.
January, 2013
 “I have read a lot of leadership books over the years, most of the time because I try to incorporate this into not only my own everyday work practice that also in the interactions that I have with the students that I work with I tried to infuse the idea of leadership into those conversations. When I look for books on leadership I am looking for books that are easily implemented and have practical tips on how to not only be a better leader but also on how to encourage and motivate others to find their own leadership potential.

This book is both. The book was an easy read and provides valuable tips on how to be a better leader. I love the fact that it is written for a world that has generation Y and X individuals working in it. The book also shares many tips on how to make your own organization stronger, which is something I always looking for as well. In tough economic times it takes a strong leader to be able to pull their company through, and with books like this a leader can know that they have the strength and the skills to be able to lead their organization into the future.”

J.T. Foxx

The Loyalty Factor: Building Employee, Customer and Brand Loyalty
May, 2012

“The most important thing in business and relationships is loyalty, relationships and results. That is why this book is so powerful and I appreciate it. This is in my opinion the bible of loyalty, and everyone should get a copy. It is a phenomenal book!”

~JT Foxx JT Foxx Organization, Mega Partnering

Unusually Useful Leadership Guide

The Power of Magnetic Leadership: It’s Time to Get R.E.A.L.
March, 2011

“Dianne Durkin has provided an unusually useful guide to effective leadership. Clear descriptions of the key elements of magnetic leadership, coupled with practical assessments for the practitioner, make for a powerful toolkit. Well-grounded in the requirements for today's leaders, this book will help executives to ‘Get Real.’”

Many Useful R.E.A.L. Tips

The Power of Magnetic Leadership: It’s Time to Get R.E.A.L.
February, 2011

“A must read for any successful business leader in today’s environment. The book is not only insightful it’s functional, supplying many useful R.E.A.L. tips.”